A client forwards Amazon’s message.
Understand the concern, the case history and the information needed before choosing a response.
For agencies & businesses supporting Amazon sellers
Give your team a specialist they know and can turn to when an Amazon account, listing or compliance question comes up.
Practical guidance, tailored education and specialist case support, alongside the service you already provide.

Amazon seller accounts and ASINs
reinstated since 2016
A working relationship
From an initial question to a complicated client case, Amazon Sellers Appeal can become your team’s go-to for Amazon compliance.
We help you understand the issue, identify what needs checking and decide on the next step. Your team gains additional expertise without building a separate compliance department.
Understand the concern, the case history and the information needed before choosing a response.
Review listing claims, packaging, inserts or a proposed customer journey while there is still time to make changes.
Bring in specialist support for acquisitions, verification, ownership changes and Amazon seller account migrations.
Before and after an issue arises
Preventive reviews, day-to-day questions and active cases, shaped around the products and marketplaces your clients work in.
Ingredient and product-claim reviews, drug-adjacent language, category restrictions, safety documentation and certification gaps. We assess the specific product and the requirements that need checking.
Inserts, QR destinations, landing pages, emails, incentives, warranty or support steps and review requests. We review how the complete journey works, not just one line of copy.
Listing suppressions, product-safety concerns and account-level policy violations. Investigation, documentation, catalog corrections, the appropriate response route and agreed follow-ups with Amazon.
Acquisitions, due diligence, changes of ownership or legal entity, verification and account migrations. We help identify the relevant records and plan the work around the client’s circumstances.
Our experience spans categories including cosmetics, supplements, personal care, medical products, electronics, home products and general merchandise, across the US, Canada, Australia and European marketplaces. Where testing, certification or local legal advice is needed, we help identify the requirement and work around the relevant provider’s input.
Prevention, appeals & M&A
From a planned launch to an active suspension or acquisition, your team brings the client context. We agree the specialist work and responsibilities for the situation.
01 / Prevention
Your team is redesigning packaging or post-purchase communications and wants to check compliance before launching the new flow.
Our role: Review inserts, QR destinations, landing pages, emails, incentives and review requests as one journey. Recommend changes and check the revised version while your team builds and manages the flow.
A client is preparing a supplement, cosmetic or other product for an Amazon marketplace and needs a review before launch.
Our role: Review listing and packaging claims, identify document gaps and flag testing, certification or local legal questions. Help your team address the relevant concerns before committing to the product launch.
02 / Appeals
A client forwards a Performance Notification after an account suspension, or previous appeals have not resolved the issue with Amazon.
Our role: Review the decision, case history and evidence. Choose the response the facts support: a dispute, requested documents or a Plan of Action where appropriate. Manage the agreed appeal and follow-ups.
A client’s product is restricted after an authenticity complaint or safety concern, or Amazon has rejected the submitted compliance documentation.
Our role: Match supplier and product records to the affected ASIN, identify gaps and coordinate necessary catalog corrections. Handle the agreed response and follow-ups while your team manages the wider account.
03 / M&A
A buyer or adviser wants to understand the Amazon account and catalog risks before acquiring an Amazon seller business.
Our role: Review enforcement history, restrictions, product records and verification concerns. Identify risks and follow-up questions for the transaction team, alongside the wider commercial, financial and legal review led by their advisers.
A client is completing an acquisition, moving from an individual to a company, or changing the registered legal entity.
Our role: Assess the proposed structure, records and Amazon requirements before Seller Central changes. Coordinate the agreed updates, verification responses and follow-ups around the client’s circumstances and plans.
Education for your people
The most useful session starts with the clients you serve and the questions your team encounters.
For an agency working with supplement brands, we delivered a dedicated session focused on compliance developments relevant to those sellers. We can shape a similar approach around your categories, marketplaces and recurring concerns.
A practical session on a relevant Amazon change, category concern or common compliance question, tailored to the clients your business supports.
Help account managers recognize what needs attention, understand what they can handle themselves and know when to involve specialist help.
We agree the topic, format and scope around a useful need. Sessions are arranged as appropriate to the relationship, rather than a fixed monthly programme.
Alongside your existing capabilities
A clear division of work gives your team additional capability and your clients a practical next step.
Continues managing the brand, its growth and the client relationship. You develop the marketing, operations and customer experience, with compliance questions raised at the point of a real decision.
Contributes specialist investigation, compliance direction and case handling. A client can engage us directly for defined work, with responsibilities and communication agreed between everyone involved.
A familiar team behind the work
Amazon Sellers Appeal brings together appeal, legal and compliance specialists. Or, Smadar and Michael lead strategy, case operations and intake, drawing on 5,600+ Amazon seller accounts and ASINs reinstated since 2016, alongside due-diligence reviews and account-migration work.

Founder & CEO
Leads case strategy with over a decade of Amazon enforcement experience, connecting the facts behind account suspensions, listing appeals and complex compliance matters to the right response.

Chief Operating Officer
Leads day-to-day case operations, from reviewing Amazon’s messages and preparing appeals to coordinating evidence, Seller Central follow-ups and revisions within the agreed scope of work.

Chief Commercial Officer
Oversees intake and service scope, helping partners and their clients reach the right team with clear context, relevant records and an understanding of the work involved.
For brokers & acquisition advisers
Add a specialist Amazon due-diligence and risk-management report alongside your financial and commercial review.
Amazon Sellers Appeal helps your team review account history, product records and ownership questions, drawing on experience from Amazon enforcement and compliance cases, due-diligence reviews and account migrations.
Start a conversation
Tell us about your team, the clients you support and the situations where additional expertise would help.
A dedicated webinar, internal training or a current client issue can be a useful starting point. From there, we agree how to make the relationship useful in practice.
This form is for partner enquiries. It reaches our partnerships inbox directly.
partners@amazonsellersappeal.com