ASA Compliance GroupAmazon Seller Account ReinstatementPesticide compliance appeal

Amazon pesticide appeal and EPA compliance services.We take full ownership of your case.

Amazon classified your listing as a pesticide or requested EPA compliance records? We review the notice, product claims, packaging and documents, then handle the correction and appeal for your ASIN.

Founder-led review. Most first replies within about an hour.

Or Shamosh speaking at the European Seller Conference in Prague, March 2025
Or Shamosh, Founder of ASA Compliance Group
European Seller Conference. Prague, March 2025.
  • 5,500+ cases handled
  • 98% historical reinstatement rate
  • Since 2016

Last verified as of .

Amazon Sellers Appeal by Or Shamosh

Meet the team responsible for your case.

Founder-led enforcement expertise backed by executive leadership and specialist teams in Seller Central.

Founder, ASA Compliance Group · International speaker on Amazon enforcement and reinstatement

When your Amazon account or listings are suspended, every moment counts, and genuine expertise matters. Or Shamosh, founder of ASA Compliance Group, has spent over 10 years mastering the complexities of Amazon’s policies, compliance guidelines, and seller reinstatements. His LL.B. background informs how he reads Performance Notifications and frames compliance strategy; complex matters still run through ASA Compliance Group’s in-house legal department and outside counsel when required. He has led work across 5,500+ cases. His work spans seller account suspensions, listing appeals and compliance cases.

Or regularly shares his knowledge at seller conferences and webinars worldwide, including Prague March 2025, Sofia April 2025 and April 2026, Warsaw May 2026, with an upcoming UK appearance in October 2026. See conference appearances, explore seller webinars, read the restricted keywords guide, or see client stories in Testimonials.

AmazonSellersAppeal is operated by ASA Compliance Group, with dedicated appeal, legal, IP, and compliance teams in Seller Central. Michael Gourin and Smadar Popovski, alongside Or, lead intake and case operations; specialist staff join when your Performance Notification requires it.

Or Shamosh, Founder and CEO, ASA Compliance Group, Amazon account reinstatement specialist

Or Shamosh · Founder & CEO

Why this matters
  • Your case log only gets one chance to stay consistent
  • Every submission is compared against what already exists
  • Wrong moves slow reinstatement or shut it down entirely
  • Expert judgment before anything is submitted
Michael Gourin, Chief Commercial Officer, ASA Compliance Group
Executive leadership

Michael Gourin

Chief Commercial Officer

Product, marketing, partner channels, case intake & service structure

Owns product positioning, marketing, partner channels, and intake so sellers enter the right service path with clear scope and the right facts.

Smadar Popovski, Chief Operating Officer, ASA Compliance Group
Executive leadership

Smadar Popovski

Chief Operating Officer

Appeal execution, Seller Central operations & case sequencing

Runs Performance Notification review, POA execution, Seller Central follow-ups, and escalations with disciplined sequencing.

Ready to reinstate your account with confidence? Get my case strategy

Let's see what it will take to resolve this.

Why we ask: tell us what happened. A real person reviews what you send and replies in writing with your case strategy, including our assessment of the case and the approach we recommend. We also include the fee before you decide whether to proceed.

About 3 minutes. We save your progress as you go.

Start with Amazon's message

How these cases usually start

These issues can overlap: a single case may involve classification, identifiers and labeling at once.

A claim about killing or repelling

The product says it kills, repels, prevents or controls something. Insects, rodents, mould, weeds. This is the most common origin and it is often written as ordinary marketing by someone who never considered it a regulatory statement.

The claim can sit in the title, the images, the packaging, the instructions or the advertising. Clearing one surface leaves the classification where it was.

An antimicrobial or disinfecting claim

Sanitising, disinfecting, antibacterial, antimicrobial. These are pesticidal claims when the target is a microbe on a surface, and they appear constantly on cleaning products, textiles and coatings.

Where the product is used on people or animals rather than surfaces, the regulatory context is different again and may be a FDA question instead. Establishing the target and the use is what separates them.

The identifier does not match

The number supplied is real and is the wrong kind, or belongs to another product. This is the branch that produces the longest loops, because both sides keep sending correct information about different things.

Product registration number
Identifies a registered pesticide product and its accepted label. A statement about the product.
Establishment number
Identifies the facility that produced a pesticide or device. A statement about a place, and never product approval.

Where a catalog carries a registration number belonging to a different product, removing it is part of the fix rather than an admission.

A device classification

The product acts physically: a trap, a light, an ultrasonic emitter, a barrier. Devices regulated as pesticide devices generally do not require federal product registration, but establishment, labeling and state requirements may apply. Confirm that the product qualifies as a device and explain the applicable status; a combination with a pesticidal substance may follow different rules.

That requires showing how it works, what it acts on, and that the physical label and the catalog attributes are consistent with a device rather than a registered product.

A state requirement

Federal registration or exemption does not answer state registration, labelling or sale requirements. Several states operate their own registers, and Amazon may ask specifically about them for products shipped there.

A minimum-risk exemption is the case where this bites most often: exempt from federal product registration is not exempt from everything, and the conditions on ingredients, labelling and claims all still have to hold.

Full-service appeal handling

You share the case. We handle the response.

AmazonSellersAppeal by Or Shamosh reviews your pesticide and EPA compliance notice and evidence, then manages your case in Seller Central.

  1. 01

    Review the notice and history

    We check the notice, affected ASINs, product label and claims to identify the pesticide classification and seller eligibility requirements.

  2. 02

    Build the evidence and appeal

    We review the EPA or exemption records relevant to your product, check the listing against its label and prepare the evidence and appeal.

  3. 03

    Submit and follow through

    We manage the Seller Central response, coordinate any catalog corrections and handle requests for clarification, revisions and follow-ups.

Strategy, evidence, appeal writing, submissions and unlimited follow-ups and revisions within the agreed case scope.

Experience behind your appeal

Proof & results

Amazon seller enforcement is our daily work. Amazon Sellers Appeal has handled account, listing and compliance cases across global marketplaces.

Or Shamosh speaking to an audience at the European Seller Conference in Prague
Or Shamosh speaking at the European Seller Conference, Prague, March 2025.
5,500+Cases handled
98%*Historical reinstatement rate
Since 2016Amazon seller appeal specialists
About an hourMost first replies
Full ownershipStrategy, evidence, submissions and follow-ups
Case strategyA written assessment for eligible cases

* Historical results across ASA Compliance Group-managed enforcement cases. Last verified as of .

See more seller results · Watch client videos

Client reviews

What sellers say about Amazon Sellers Appeal

Real names and quotes from clients we’ve helped through reinstatement. Every case has its own timeline and details.

See all reviews

Evidence

Real sellers. Real reinstatements. Each case required a different approach.

Six short videos from sellers who worked with ASA Compliance Group through reinstatement. Every case has its own timeline and details.

Maia“After four months deactivated on a variation issue, others said they couldn’t help. Or got my business, and my dreams, back.”

Nasir“Five years using Or. Very professional and quick on listings, account issues, and safety concerns.”

Nimrod“Sharp, smart, and reliable. If you’re thinking about working with him, you should go for it.”

Eliran“He gives you honest odds upfront, straight with you, even when it’s not what you wanted to hear.”

Fozia“Eight years selling on Amazon. Or fixed every issue. Calm when I was panicking, always a successful outcome.”

Paul“Shut down overnight. Months with another expert failed. Or got us back in the UK and Europe. Or is your man.”

6 client video stories

Watch all client videos

When you’re ready, get your case strategy below. We’ll tell you if we’re the right fit.

Knowledge

Why ordinary products get classified as pesticides

ASA Compliance Group operates Amazon Sellers Appeal. On pesticide files we identify the status path, assemble the evidence and label that path requires, and either correct the catalog attribute or show why the current classification is defensible.

Two gates decide a pesticide case, and seller eligibility comes first. On Amazon.com only US residents may sell pesticide products and pesticide devices, and the seller must complete Amazon's pesticide e-learning qualification. That is separate from whether the product itself is compliant: a correctly registered product still cannot be listed by a seller who does not clear the eligibility gate, and clearing the gate says nothing about the product. Establish which gate the notice is about before working on the other.

Amazon may classify a product as a pesticide because of what it is, or because of what the listing claims it does. Words and images about killing, repelling, preventing, disinfecting, sanitising or controlling pests, microbes, mould, viruses or insects can move an ordinary-looking product into pesticide or pesticide-device review.

The notice may then ask for a registration number, an establishment number, a marking attribute, a state registration, support for a minimum-risk exemption, or removal of the claim. These are not interchangeable, and sending the wrong one produces a template rejection that can repeat for months without anyone addressing the mismatch.

Four product-status paths, each with a different evidence and catalog-attribute route:

Registered pesticide

The product itself is registered. It has a product registration number and an accepted label to match.

Pesticide device

It acts physically rather than chemically. Qualifying pesticide devices generally do not require federal product registration, but their producing establishments must meet applicable registration requirements.

Minimum-risk product under FIFRA 25(b)

Exempt from federal product registration under stated conditions on ingredients, labelling and claims, set out in EPA's minimum-risk pesticide guidance. Exempt is not the same as unregulated.

Not pesticidal at all

The classification came from a claim. The work is proving the function and clearing every surface that said otherwise.

The distinction that resolves most rejection loops: a product registration number identifies a registered product; an establishment number identifies the facility that produced it. EPA sets this out in its guidance on pesticide devices and establishment registration, and Amazon's marking attribute rules decide which one the catalog expects.

Two references decide most of these files. EPA's pesticide registration overview sets out what registration means and which products need it, and Amazon's pesticides and pesticide devices policy sets out what it requires of a seller on top of that.

Appeals

Why template appeals keep failing here

Repeated rejections can occur when the identifier supplied does not answer the request. Compare both carefully before resubmitting.

Establishment offered as registration

A facility number sent where a product registration was requested. Both are genuine and they identify different things.

Exemption asserted, not shown

A minimum-risk claim made without checking active and inert ingredients, label content, claims and state requirements.

One surface cleared

The claim removed from the listing while the same representation stays on packaging, images, enhanced content, backend terms or instructions.

Device asserted without mechanism

The product called a device with no account of how it works, and no check that the label and catalog attributes agree.

State requirements ignored

A federal answer given where the request was about a state registration, which the federal position does not resolve.

The same submission again

An identical response resent against a template rejection, without naming the database distinction that is causing it.

Your evidence, explained

Amazon pesticide and EPA compliance appeal: evidence checklist

A focused appeal connects your notice with verifiable records. Here is what we review: product classification, EPA records, labels and listing claims.

Diagnosis

Record the notice, the listing, the marketplace, the exact attribute or document requested, and any prior rejection wording. That last item matters unusually here: repeated identical rejections usually mean the response and the request are about different things, and quoting both side by side is how that gets surfaced.

Then the product: the full label and packaging, ingredients or materials, mechanism of action, intended use, manufacturer, establishment information and instructions. Whether it acts chemically or physically is what separates a registered product from a device.

Establishing which status applies

Work through them in order and record the basis for the answer:

  1. Does the product act on pests or microbes at all, by any mechanism?
  2. If it acts chemically, is it registered, or claimed exempt as minimum-risk?
  3. If it acts physically, does the device basis hold, and is the establishment identified?
  4. If neither, what in the listing produced the classification?
  5. Whichever applies, does any state requirement attach where the product ships?

The answer determines which evidence and which catalog attribute the route calls for, and which identifiers are even applicable, which is why guessing it wastes the most time in this type of case.

The claim inventory

Every surface that could carry a pesticidal representation, current and historical: title, bullets, description, images including text inside them, enhanced content, video, backend terms, packaging, instructions, inserts, advertising and any external source synchronising content in.

Where the classification came from claims rather than composition, this inventory is the case. Amazon's product-document rules and its restricted products policy both bear on what may be said and what has to be substantiated. Related classifications sit with restricted products, medical claims and, where testing or an incident is involved, product safety compliance.

The attribute, and live verification

The catalog carries a marking attribute for products Amazon identifies as pesticides or devices, and correcting the claims without correcting the attribute leaves the classification in place. Catalog work runs through prepared, uploaded, processed and live-verified.

Where a corrective approach is appropriate, add the gate: who approves a claim before it is published, which representations are prohibited, and where the record is kept. Feeds and external synchronisation belong inside that gate, because they are the usual way a cleared claim returns.

Have ready when you submit intake

  • The notice text and the exact identifier requested
  • Any prior rejection wording, verbatim
  • The full label and packaging, all sides
  • Ingredients or materials, and how the product works
  • Manufacturer and establishment information
  • Any registration, exemption or state records held
  • Every prior appeal, case and Amazon reply

If you have been sending the same response and receiving the same rejection, include both. The mismatch between what was asked and what was sent is usually visible immediately, and it is the thing that has to be named for the loop to end.

Amazon pesticide and EPA compliance appeal FAQs

For sellers who already have the Performance Notification. Broader questions: full FAQ library.

Why did Amazon classify my non-chemical product as a pesticide?
Pesticide classification can be triggered by claims rather than composition. Statements that an item kills, repels, prevents, disinfects, sanitises or controls pests may create a pesticide or pesticide-device issue whatever the product is made of. Review every listing, packaging, instruction, image and advertising claim before disputing the classification.
What is the difference between a registration and an establishment number?
A product registration number identifies a registered pesticide product; an establishment number identifies the facility where a pesticide or device was produced. They serve different purposes and cannot substitute for one another. Match the number type, the product label, the manufacturer and the request before submitting anything.
Can a product qualify for the minimum-risk exemption?
Possibly, where the formulation, active and inert ingredients, labelling, claims and the other federal conditions are met, and any applicable state requirements are satisfied as well. Verify the exact product and the marketplace record, and keep the label and listing within the scope the exemption permits.
Do state registrations matter?
They can. Federal registration or exemption does not eliminate state-specific registration, sale, labelling or enforcement requirements. Identify where the product is offered or shipped, its exact registration status, and what Amazon has asked you to prove, using current official records and qualified regulatory guidance where interpretation is needed.
Is removing the pesticidal claim enough?
It can resolve a classification that came only from claims, once every digital and physical claim is corrected and the product does not otherwise require pesticide treatment. It is not enough where packaging, instructions, composition, device function, inventory or regulatory status remains noncompliant. Verify every surface and the current inventory state.
What do you need to start?
The notice text and the identifier requested, any prior rejection wording, the full label and ingredients, how the product works, any registration or exemption records, and every prior appeal or Amazon reply.
What is in the Case Strategy?
Your case strategy sets out our assessment of Amazon's message, the evidence needed, the appeal approach and the next steps for your seller account or ASINs. We focus on product classification, EPA records, labels and listing claims. You receive a clear plan for preparing the response and managing the case.

Your case stays with one team for the evidence review, appeal, submissions and follow-ups.

Start here

Get a strategy for your pesticide and EPA compliance appeal

Include the identifier Amazon asked for, what the product is and does, and the full label. Four short steps. Or Shamosh reads every intake.

  • Every case is personally reviewed before we take it on.
  • Most first replies are sent within about an hour.
  • Eligible cases get a written Case Strategy tied to your Performance Notification.
Or Shamosh, Founder and CEO, ASA Compliance Group

Or Shamosh · Founder and lead strategist

5,500+ enforcement cases since 2016. Every intake is personally assessed before acceptance.

Send what you have, including prior DIY or agency appeals. We say what is viable in writing before you commit.

Questionnaire

If the questionnaire does not load, open intake on the account page.

What happens after you submit

  • Most first replies are sent within about an hour.
  • If Amazon gave you a reply deadline, mention it in the form so we can assess the timing and next steps.
  • If eligible, you receive a written Case Strategy: what is driving the enforcement, what we would argue, what evidence matters, and how we would run Seller Central.

Share your case. Get your strategy.

If Amazon asked for an EPA number or classified your product as a pesticide, start with the questionnaire.

For individual ASIN issues, explore listing reinstatement. For a different notice, browse all suspension types.