ASA Compliance Group Amazon product compliance & safety appeals Since 2016

Amazon requested compliance documents or rejected your test report? Restricted product and product safety appeal support.

Amazon cited FDA, EPA, or safety rules and another apology letter will not clear the ASINs? We build the compliance proof investigators expect.

Amazon product safety compliance and restricted product appeal support: COAs, SDS, registrations, labels, and corrected claims mapped to each regulatory allegation.

  • The risk Regulatory suspensions need verifiable labs and labels, not narrative-only apologies, while SKUs stay offline.
  • Why DIY fails Re-uploading the same PDF without fixing claims, labels, test scope, or registrations.
  • What we do Map each allegation to COAs, SDS, registrations, supplier proof, and corrected copy.

A real person reads your case and replies within about an hour.

Built for Seller Central regulatory enforcement where claims, labels, and compliance evidence drive the reinstatement path.

Or Shamosh on stage at the European Seller Conference, Prague, March 2025; regulatory suspension and compliance topics
Regulatory suspensions want FDA, EPA, and FTC-aligned proof tied to claims, not apologies.
What happens when we take over
Clear roles: you submit intake, we run execution end to end
YOU Submit intake with your Performance Notification, prior appeals, and key details
WE Map your case log and all prior submissions
WE Identify the enforcement trigger Amazon flagged
WE Fix the issue with proof Amazon can verify
WE Lock controls so the same failure doesn’t repeat
WE Tie claims to documentation and artifacts
WE Submit, call Amazon, follow up, and escalate
GOAL Compliant listings active where Amazon approves
  • Since 2016 · Amazon reinstatement specialists
  • 5,200+ documented cases
  • 98% scoped historical reinstatement rate
  • Full Seller Central handling for cases we accept

Submit the intake form with the Performance Notification, affected ASINs, labels and labs (COA), EPA or device registrations if any, prior appeals, and other proof that lines up with the notice. We reply with next steps within hours in most cases during active handling.

Full service: we rebuild labels, claims, labs, and registrations, then run regulatory POAs and follow-ups in Seller Central until the file is coherent.

ASA Compliance Group combines regulatory analysts and Amazon specialists for FDA-style, EPA, FTC-relevant, and product-safety suspensions, with evidence packages Seller Central teams can evaluate.

Start here

Send the compliance notice. We rebuild what Amazon reviews.

Four short steps. We read the notice and email back within about an hour with the compliance path.

Questionnaire

If the questionnaire does not appear, try a hard refresh. This page has no other contact form or messaging links. Intake is through the questionnaire only.

What happens after you submit

  • Your case enters active review immediately.
  • You’ll receive a review email within about one hour.
  • If your case is eligible, we deliver a written case strategy: research, analysis, and the planned path for your appeal, so you see exactly what we would do.

What you’ll see next

After review, eligible cases move into structured file work.

You’ll receive a full strategy breakdown tied to your Performance Notification and timeline: what we think is driving the enforcement, what we would argue, what evidence matters, and how we would execute in Seller Central.

That lets you judge the approach and fit before moving to a full engagement or a ready-to-submit package.

Or Shamosh, Founder and CEO, ASA Compliance Group

Or Shamosh · Founder & CEO

Reviews intakes personally before we take a case on. FDA-, EPA-, and safety-related compliance files for Amazon sellers.

Send what you have. If labs or labels are still missing, say so. We’ll map the compliance gap before the next submission.

Read more seller outcomes

Proof & results

FDA-, EPA-, FTC-relevant, and product-safety enforcement where we rebuilt compliance files and ran disciplined submissions. Verified as of .

Illustration: Amazon Sellers Appeal shield with secure case handling and ASA branding
Historical reinstatement rate
independently verified
98%
Reinstatement rate on cases we accepted and fully managed. Independently reviewed by a third-party verifier (publicly traded).
Cases handled
since 2016
5,200+
Account-level and ASIN-level enforcement across global marketplaces.
Speed
active handling
Within hours
Response within hours in most cases during active handling. Review timelines vary by queue and issue type.
Scope
all included
End to end
Full strategy, full package, unlimited follow-ups and revisions within scope, calls, escalations, and internal routing when needed.
International speaker
conferences
Dozens of keynotes
Keynote speaker at seller conferences worldwide, including European Seller Conference, Amazing Days, MAD Conference, and AMA Fest UK. Prague, Sofia, Warsaw, the UK, and more.
Compliance file
claim to proof
Labs and labels
Each cited claim gets matching COAs, registrations, or corrected copy before the next submission, not apology-only resubmits.

You get labs, labels, registrations, device or supplement positioning, and listing language mapped to the exact regulatory allegations in your notice.

Regulatory listing and account risk turns on evidence: FDA-style supplement and cosmetic claims, OTC-style drug language, medical-device and 510(k)-adjacent positioning where Amazon cites it, pesticides and EPA registration, FTC-relevant advertising claims, restricted categories, and product safety. We align COAs, SDS, registrations, packaging, and corrected copy to the notice, then build POAs where each claim points to documentation investigators expect.

Compliance evidence control
One regulatory narrative per ASIN family. Test scope and labels match the categories Amazon cited.
Have these ready when you submit:
  • Performance Notification with the exact claim or policy language
  • Affected SKUs, ASINs, and marketplace(s)
  • Current labels, COAs, test reports, or registrations you already have
  • Every prior appeal or attachment sent on this enforcement thread

What you can rely on: Defensible documentation planning, claim-to-proof mapping, and disciplined resubmissions. We tell you upfront if labs or registrations still need to be produced before Amazon can approve.

Regulatory suspensions on Amazon

Amazon ties listings to FDA-style supplement and cosmetic rules, OTC-style drug language when cited, medical-device and 510(k)-adjacent expectations when the notice goes there, EPA pesticides and antimicrobials, FTC-relevant advertising claims, restricted categories, and safety or recall-style issues. Those lanes trigger ASIN and account suspensions when proof does not match the allegation.

We rebuild the compliance position, claims, labels, tests, and registrations, then tie every POA statement to evidence Seller Central teams can verify.

01. Claim mismatch

Marketing copy crosses into drug, disease, device, pesticide, or unsubstantiated advertising territory.

02. Missing proof

No COA, registration, 510(k)-adjacent support when cited, or label match for what Amazon alleged.

03. Repeat flags

Related SKUs re-trigger suspensions after superficial listing edits.

ASA Compliance Group

The team behind Amazon Sellers Appeal

Amazon Sellers Appeal is operated by ASA Compliance Group for FDA-style, EPA, FTC-relevant, restricted product, safety, labeling, and compliance suspensions that need more than a generic appeal.

Since 2016, ASA has run regulatory reinstatement through claim and label review, structured Plans of Action, lab and registration evidence, and Seller Central execution. Leadership sets direction; specialist teams join when the notice requires legal, IP, or deeper documentation work.

  • Or Shamosh, Founder and CEO, ASA Compliance Group, Amazon regulatory appeals
    Executive leadership

    Or Shamosh

    Founder & Chief Executive Officer

    Amazon enforcement strategy, case direction & policy methodology

    Or founded ASA in 2016 and sets the enforcement methodology and strategic standards behind Amazon Sellers Appeal: how the Performance Notification is read, what evidence matters, and how the appeal is positioned across regulatory and compliance appeals.

    Or shapes case direction across regulatory and compliance appeals so labels, claims, lab evidence, and POAs match what Amazon cited before submission.

  • Michael Gourin, Chief Commercial Officer, ASA Compliance Group
    Executive leadership

    Michael Gourin

    Chief Commercial Officer

    Product, marketing, partner channels, case intake & service structure

    Michael owns how the firm grows: product positioning, marketing, partner channels, and the intake flow that brings sellers into the right service path.

    He aligns direct clients, agencies, and referral partners with operations so every engagement starts with clear scope and the right facts, not a generic appeal.

  • Smadar Popovski, Chief Operating Officer, ASA Compliance Group, regulatory appeals
    Executive leadership

    Smadar Popovski

    Chief Operating Officer

    Appeal execution, Seller Central operations & case sequencing

    Smadar runs case operations: Performance Notification review, evidence mapping, POA drafting and revisions, Seller Central follow-ups, and escalations.

    Her team controls sequencing so listing corrections, compliance documents, and follow-ups move in the right order inside Seller Central.

Specialist teams

Who works your regulatory case

Regulatory cases differ. ASA assigns appeals, catalog and compliance, legal, regulatory labs and labels, or documentation support based on what Amazon cited.

  1. Appeals & Seller Central operations

    POA drafting, revisions, follow-ups, escalations, and Seller Central submissions.

  2. Catalog & compliance

    Listing content, classifications, restricted claims, and catalog correction strategy.

  3. Legal & IP

    IP complaints, trademark disputes, rights-owner correspondence, letters of non-infringement prepared by legal counsel when required, and counsel coordination.

  4. Regulatory & docs

    Labels, labs, supplier records, invoices, and compliance evidence mapped to the notice.

Since 2016, ASA has built Amazon Sellers Appeal on enforcement logic, evidence, and controlled execution: the work regulatory reinstatement cases need before Amazon will take another look.

How we execute

Real ownership in Seller Central

You get a compliance response Amazon can approve and execution that does not damage your case log.

  • 01. Diagnose & route

    Enforcement diagnosis, Account Health calls, and correct routing so your file lands in the queue that can act on it.

  • 02. Map evidence

    Evidence mapping tied to the Performance Notification and what Amazon already quoted from your prior submissions.

  • 03. Submit & escalate

    Follow-ups, submissions, and escalations in the right lanes without messages that contradict your case log.

  • 04. One controlled file

    We control what goes in and where it goes, whether you are suspended, deactivated, or on hold.

Full case ownership (not a POA template or one-off letter). Wrong submissions and wrong queues delay most reinstatements; we run the full sequence so investigators see one coherent story.

05. Case history control

One narrative. One evidence map. Controlled execution across submissions, follow-ups, calls, and escalations.

If Amazon already denied your appeal, send us the thread before you send another message. We stabilize your case log first, then build the next appeal.

What you can rely on: Full ownership, disciplined Seller Central execution, and a candid fit check before you commit to full service.

Client reviews

What sellers say about Amazon Sellers Appeal

Sellers in supplement, pesticide, device-style, and safety-related enforcement lanes where documentation had to match the notice.

More regulatory and compliance outcomes

Evidence

Real sellers. Real reinstatements. Each case required a different approach.

Six short videos from sellers who worked with ASA Compliance Group through reinstatement. Every case has its own timeline and details.

Maia“After four months deactivated on a variation issue, others said they couldn’t help. Or got my business, and my dreams, back.”

Nasir“Five years using Or. Very professional and quick on listings, account issues, and safety concerns.”

Nimrod“Sharp, smart, and reliable. If you’re thinking about working with him, you should go for it.”

Eliran“He gives you honest odds upfront, straight with you, even when it’s not what you wanted to hear.”

Fozia“Eight years selling on Amazon. Or fixed every issue. Calm when I was panicking, always a successful outcome.”

Paul“Shut down overnight. Months with another expert failed. Or got us back in the UK and Europe. Or is your man.”

6 client video stories

When you’re ready, get your case strategy below. We’ll tell you if we’re the right fit.

How we build FDA, EPA, and FTC-aligned compliance files for Amazon regulatory suspensions

Regulatory suspensions turn on whether your claims, labels, and tests match what Amazon cited: FDA-style supplement and cosmetic language, OTC-style drug positioning, medical-device and 510(k)-adjacent allegations when the notice goes there, pesticides and EPA registration, FTC-relevant advertising claims, restricted categories, and product safety. We align documentation to the Performance Notification, then structure appeals investigators can approve.

What goes into a regulatory Plan of Action after a suspension

Regulatory lanes expect documentation: COAs, SDS, registrations, supplier proof, device or supplement positioning support where applicable, and corrected marketing claims tied to the exact ASINs at issue.

Re-uploading the same attachment while claims stay unchanged usually deepens the rejection loop. We fix the underlying compliance position before the next filing. When the notice cites labs, registrations, or safety data, label photos alone are rarely enough. We scope proof to match Amazon’s cited language.

01
We map the notice to claims and categories
Drug, disease, structure/function, pesticide, antimicrobial, device-style, safety, and restricted-product allegations are tied to listings, SKUs, and the exact language Amazon cited.
02
We gather labs, registrations, and supplier proof
Test reports, EPA and state expectations, Prop 65-style obligations, and FTC-relevant claim support are packaged for Seller Central reviewers.
03
We correct listing and label narratives
Titles, bullets, images, and backend terms are brought in line with compliant positioning.
04
We attach defensible evidence to every POA claim
Each corrective statement maps to a document Amazon can verify, not generic promises.
Compliance evidence control
One regulatory narrative per ASIN family. Test scope and labels match the categories Amazon cited.
Compliance enforcement reality

Why Amazon keeps denying FDA, EPA, and restricted-product suspension appeals

Regulatory suspension lanes are evidence-first. Investigators look for corrected claims, registrations, labs, label alignment, and defensible support for supplement, cosmetic, device-style, pesticide, or FTC-relevant advertising allegations. When sellers resubmit narrative apologies or the same attachment without fixing the underlying compliance position, denials cite the unchanged risk.

Narrative-only appeals without corrective proof
Promises to “be careful” do not replace COAs, registrations, or compliant copy when Amazon alleged specific regulatory violations.
Superficial listing edits across related SKUs
Changing one ASIN while siblings still carry the same claims can trigger repeat bot flags and longer review.
Attachments that do not map to cited language
Wrong lab scope, expired reports, or mis-matched SKUs read as non-responsive and extend the denial pattern.
ASA Compliance Group rebuilds the regulatory position, claims, labels, tests, and registrations, then ties every POA statement to verifiable proof before resubmission.

What's included

Regulatory suspensions need labs, labels, and claims tied to what Amazon cited. We rebuild the compliance file and run appeals until documentation matches the Performance Notification.

Regulatory compliance response and appeals for enforcement lanes we accept.

There is no submission limit, no revision limit, and no follow-up limit within scope. If Amazon requires multiple cycles, we run multiple cycles until the case resolves or there is no viable review path left.

Diagnosis

  • Regulatory notice and SKU-level claim review before the next submission
  • Review across account history, submissions, rejections, risk signals
  • Case log stability check: contradictions, missing evidence, wrong placement

Evidence map

  • COAs, SDS, registrations, and lab reports mapped to Amazon’s cited policy language
  • Claims tied to artifacts, gaps identified and filled

Appeal package (Plan of Action / POA)

  • Corrective POA with every statement tied to verifiable compliance proof
  • Supporting documentation set when needed (SOPs, logs, declarations)

Execution loop

  • Submissions and follow-ups until labels, claims, and categories match the file
  • Unlimited follow-ups and revisions within scope
  • Account Health calls when needed
  • Seller Support cases when needed
  • Escalations when review stalls or loops

Routing

  • Lab, supplier, and registration coordination when enforcement spans multiple SKUs
  • External coordination when needed: suppliers, labs, rights owners, regulators

Response within hours in most cases during active handling.

Amazon suspension lawyer or seller attorney? Appeals plus an in-house legal department

Many Amazon sellers search that when their seller account is suspended. We're a dedicated reinstatement and suspension appeal service with an in-house legal department for enforcement-facing work, formal letters (including non-infringement correspondence), patent and IP disputes, and escalations, plus we coordinate with your outside counsel when you retain one.

Most Amazon suspensions are policy enforcement issues, not courtroom matters. Seller Central appeals, Plan of Action submissions, and evidence-backed compliance responses are what move cases. A lawyer can't submit those for you; neither can a template. That's where we come in.

Our in-house legal team handles enforcement-facing scenarios every week: IP complaints, rights owner correspondence, trademark and patent disputes, formal letters (including non-infringement and opinion-style work where appropriate), and escalations that touch Amazon's brand registry and external departments. We build the compliance narrative, legal correspondence, and evidence package Amazon actually reviews.

When separate outside counsel is required (contract disputes, litigation, regulatory filings beyond Seller Central), we coordinate alongside it. We keep the Seller Central case log consistent, avoid contradictions, and build the compliance response around evidence Amazon can verify, aligned with both our legal department and any attorneys you retain.

Start with your case strategy. Send your Performance Notification and appeal history; we'll tell you whether a policy appeal path exists or if legal counsel should lead first.

Service lines

Services & how to choose a lane

Enforcement shows up on accounts, ASINs, verification threads, IP, and regulatory documentation. If your issue is entity and SIV sequencing, use the matching lane below so intake matches the notice.

Choosing among account, ASIN, verification, IP, or regulatory lanes? Open the full who-we-help guide · All service lanes on this page

Regulatory suspension support: FAQs

FDA, EPA, FTC, supplement and cosmetic claims, device-style language when cited, pesticides, restricted products, recalls, COAs, and safety suspensions on Amazon.

What is ASA Compliance Group?

ASA Compliance Group combines regulatory analysts and Amazon specialists for FDA-style, EPA, FTC-relevant, and product-safety suspensions, with evidence packages Seller Central teams can evaluate.

What regulatory issues do you handle on Amazon?
FDA-style supplement and cosmetic claims, OTC-style drug language on listings, medical-device and 510(k)-adjacent enforcement when Amazon cites it, pesticides and EPA registration, antimicrobial and sanitizer positioning, FTC-relevant advertising claims, restricted and gated products, safety compliance, and related suspension notices.
My listing was flagged for FDA or supplement claims: can you help?
Yes, when evidence and labeling can be aligned to Amazon’s requirements. We rebuild the compliance story with labs, labels, and supporting documents as needed.
Do you guarantee reinstatement?
No. Amazon decides. We focus on defensible documentation and correct submission sequencing.
What proof does Amazon expect?
Often test reports, registrations, compliant labeling, supplier documentation, and clear corrective and preventive controls.
How long does regulatory reinstatement take?
Varies by lane and testing timelines. We move quickly on drafting; lab or registration work can add calendar time.
Can you help with pesticides or EPA-related flags?
Yes. We address claim language, EPA registration evidence, and Amazon’s product safety expectations.
Do you have lawyers on the team?
Yes. ASA Compliance Group includes an in-house legal department alongside regulatory and compliance specialists, focused on Amazon enforcement, documentation, and appeals. Scope depends on your notice and matter type.
How do I start?
Send the Performance Notification, ASINs affected, and any labs or letters you already have.
What proof does Amazon expect for pesticide, FDA-style, or restricted product enforcement?
Expect requests aligned to the notice: compliant claim language, test reports or certificates of analysis, registrations where applicable, supplier documentation, and labeling that matches what you sell. We map each claim in the POA to evidence Seller Central teams can verify.
Amazon suspended my supplement listing for FDA claims: what proof usually matters?
Investigators compare your titles, bullets, images, and A+ to disease, drug, and structure/function rules for supplements. Reinstatement usually requires tightened claim language, labels, COAs or lab panels aligned to the allegation, and supplier documentation. We mirror Amazon’s wording in the Performance Notification before drafting the next POA.
Amazon rejected my appeal with only label photos: do I still need lab testing?
Often yes when the notice cites safety, supplements, pesticides, antimicrobial claims, or unsubstantiated health or efficacy language. We match the Performance Notification to the proof scope Amazon expects. Labels alone rarely fix a lab or registration allegation.
Amazon rejected my test report or compliance document: what now?
Match the Performance Notification to the test scope, lab accreditation, and labeling Amazon expects. We rebuild COAs, SDS files, registrations, and listing copy before the next compliance document rejected appeal.
What is an Amazon restricted product appeal?
Restricted product suspensions require category approval, safety documentation, or corrected claims. We map restricted product appeal evidence to what Amazon cited and keep the POA tied to verifiable proof.
Can you help with an Amazon product safety issue appeal?
Yes, when labs, labels, and product positioning can meet Amazon’s product safety policy. Product safety complaints often need COAs, test reports, and corrective controls, not narrative-only apologies.
Do you handle Amazon FDA violation or medical claims suspensions?
Yes, when claim language, labels, and labs can be aligned to the notice. FDA-style supplement suspensions, medical claims appeal work, and prohibited claims enforcement each need proof mapped sentence-by-sentence to Amazon’s wording.

Next step: complete the case strategy intake at the top of this page. We reply with what we need and whether we can take your case.

You're not stuck. Send us what happened - within ~1 hour we'll tell you if we can help. No payment required to start.

Used only to match your account.
Your storefront or display name.
Where the enforcement happened (Amazon.com, Amazon.co.uk, etc.).
Pick the closest match. We handle both listing-level and account-level cases, pick whatever fits your situation best.
Approximate is fine - suspended, deactivated, at-risk warning, listing removed.