ASA Compliance GroupAccount reinstatement

Amazon Seller Account Suspension Appeals & Reinstatement. We take full ownership of your case.

Amazon seller account suspended or deactivated? We review your Performance Notification and appeal history, prepare the evidence and handle the appeal, revisions and follow-ups for cases we accept.

Or Shamosh speaking at the European Seller Conference in Prague, March 2025
Or Shamosh, Founder of ASA Compliance Group
European Seller Conference. Prague, March 2025.
  • 5,500+ cases handled
  • 98% historical reinstatement rate
  • Since 2016

Last verified as of .

Founder-led case review

Meet the people behind your case.

ASA Compliance Group brings together appeal, legal and compliance specialists. Or, Smadar and Michael lead the strategy, case operations and intake, so the work starts with the right facts and a clear scope.

  • Or Shamosh

    Or Shamosh

    Founder & CEO

    Reviews your case strategy with over a decade of Amazon enforcement experience, covering seller account suspensions, listing appeals and complex compliance cases.

  • Smadar Popovski

    Smadar Popovski

    Chief Operating Officer

    Leads the day-to-day case work, from reviewing Amazon's messages and preparing appeals to coordinating Seller Central follow-ups, revisions and case escalations.

  • Michael Gourin

    Michael Gourin

    Chief Commercial Officer

    Oversees case intake and service scope, helping sellers reach the right team with a clear brief, the relevant records and an understanding of the work involved.

More about our team and experience

Tell us what happened.

Four short steps help us understand your situation, Amazon's message and any previous attempts, so we can identify the right response and missing evidence with less back-and-forth. Share what you have. We will reply with our assessment, recommended approach and fee for the proposed work.

Let's see what it will take to resolve this.

Why we ask: tell us what happened. A real person reviews what you send and replies in writing with your case strategy, including our assessment of the case and the approach we recommend. We also include the fee before you decide whether to proceed.

About 3 minutes. We save your progress as you go.

Proof & results

Company-wide experience across account and listing cases. Individual results and timelines vary. Last verified as of .

Or Shamosh speaking to an audience at the European Seller Conference in Prague
Or Shamosh speaking at the European Seller Conference, Prague, March 2025.
Historical reinstatement rate
independently verified
98%
Reinstatement rate on cases we accepted and fully managed. Independently reviewed by a third-party verifier (publicly traded).
Cases handled
since 2016
5,500+
Account-level and ASIN-level enforcement across global marketplaces.
Speed
first reply
Within about an hour
First human reply within about an hour in most cases. Review timelines vary by queue and issue type.
Scope
all included
End to end
Full strategy, full package, unlimited follow-ups and revisions within scope, calls, escalations, and internal routing when needed.
International speaker
conferences
Dozens of keynotes
Keynote speaker at seller conferences worldwide, including European Seller Conference, Amazing Days, MAD Conference, and AMA Fest UK. Prague, Sofia, Warsaw, the UK, and more.
Fit check
before engagement
Written strategy
After intake, Or Shamosh reviews your file personally. Eligible cases get a written strategy: what drove the enforcement, what we would argue, and what evidence matters, before you commit to full service.

Real sellers. Real reinstatements. Each case required a different approach.

Six short videos from sellers who worked with ASA Compliance Group through reinstatement. Every case has its own timeline and details.

Maia“After four months deactivated on a variation issue, others said they couldn’t help. Or got my business, and my dreams, back.”

Nasir“Five years using Or. Very professional and quick on listings, account issues, and safety concerns.”

Nimrod“Sharp, smart, and reliable. If you’re thinking about working with him, you should go for it.”

Eliran“He gives you honest odds upfront, straight with you, even when it’s not what you wanted to hear.”

Fozia“Eight years selling on Amazon. Or fixed every issue. Calm when I was panicking, always a successful outcome.”

Paul“Shut down overnight. Months with another expert failed. Or got us back in the UK and Europe. Or is your man.”

Client reviews

What sellers say about Amazon Sellers Appeal

Experiences across our account, listing and policy work. These are individual outcomes, not a prediction of your result.

See all reviews

How we handle your case

An appeal built around your suspension.

Your Performance Notification, account history and earlier appeals determine the work. If Amazon has denied an appeal or closed the seller account, we assess the remaining response options before proposing the scope and fee.

Start my case review
  1. Read the complete case

    We review the Performance Notification, Account Health information, previous appeals and Amazon's replies. This identifies the unresolved issue and the evidence needed before requesting reactivation.

  2. Prepare the appeal and evidence

    We match the evidence to Amazon's stated concern. A supported dispute, document response or corrective Plan of Action is prepared according to the facts and available response route.

  3. Manage submissions and follow-ups

    After engagement, we handle the agreed submissions, revisions and follow-ups. Account Health calls and escalation are used where appropriate to the case.

Service lines

Find the service that fits your case.

Account enforcement, a blocked ASIN, verification, an IP complaint or regulatory documents: each needs a different response. These are the five service lines we handle.

Not sure which service fits your Amazon seller issue? Open the full who-we-help guide

Amazon account reinstatement: FAQs

What the service includes, what to send, and how we approach first and rejected appeals.

Preparing your file? Start with the deactivation notice, follow the appeal process and check review times and follow-ups.

What is ASA Compliance Group?

ASA Compliance Group operates Amazon Sellers Appeal. Our account reinstatement service covers the Performance Notification, appeal history, supporting evidence, submissions and follow-ups within the agreed scope. Where the issue and response route call for a Plan of Action, we connect it to the supported cause, completed corrective work and relevant preventive measures.

What does the 98% reinstatement rate mean, and was it verified?
It is a historical reinstatement rate across cases where we prepared the compliance response and ran the case through follow-ups. It reflects cases we accepted and fully managed. The metric was independently reviewed by a third-party verifier (publicly traded). Amazon still makes the final decision.
How do I reinstate or reactivate a suspended Amazon seller account?

We assess whether a viable reinstatement route remains. Share the Performance Notification, previous appeals and Amazon’s responses. We review the reason for deactivation and the supporting records, then explain the proposed approach and scope. Amazon makes the reactivation decision.

How long does account reinstatement take?

Timing depends on the reason for deactivation, available evidence and Amazon’s review. We coordinate the agreed submissions and follow-ups; Amazon controls its review process and final decision.

Do you guarantee reinstatement?

No. Amazon makes the reinstatement decision. We agree the scope of the work we will handle, including the appeal, evidence, submissions and follow-ups.

Do you have insider access at Amazon?

No. We do not claim insider access. Our work is based on the Performance Notification, supporting evidence, appropriate submission routes and a consistent case history.

What should I send to start?
Performance Notification text, every submission in the thread, rejections or requests for more, and a short timeline of what changed.
Can you help after Amazon denied my appeal or Plan of Action?

We assess whether a viable review path remains. Send the original Performance Notification, every appeal and Amazon’s replies. We compare them to identify missing evidence, inconsistent statements or an unresolved underlying issue before recommending the next response. A rejection alone does not establish that another appeal will succeed or that the case is closed.

Why does Amazon say my seller account is suspended "for no reason"?

Start with Performance Notifications and Account Health in Seller Central. The message may identify a policy issue or request verification or supporting documents. We review the exact wording and case history to identify what Amazon has asked you to resolve. A vague message is a reason to investigate, not to submit an unrelated template.

Can you help resolve an Amazon Account Health violation?

An Account Health policy violation is different from a performance issue such as a high Order Defect Rate (ODR), and neither automatically means your account is deactivated. We review the listed issue, relevant metrics and Performance Notification, then prepare the response required for that case.

How do I start?
Use the intake questionnaire on this page. We reply with next steps and what we need to assess fit.
What is a Plan of Action (POA) for Amazon account reinstatement?

An Amazon appeal letter should answer the specific issue raised. Where the issue and response route call for a Plan of Action (POA), it should explain the supported root cause, completed corrective actions and relevant preventive controls. We connect those statements to your actual operation and relevant evidence, which may include invoices, supplier records, operating procedures, account history or verification documents.

Do you only prepare appeals for me to send myself?

For cases we accept, the service includes the agreed appeal preparation, evidence coordination, submissions, revisions and follow-ups. Calls and escalation are included where appropriate to the case and agreed scope.

What if my appeal also needs legal or compliance work?

Some account cases need legal, IP, regulatory or verification support alongside the appeal. We assess the relevant input and coordinate it within the agreed scope. Litigation and separate representation require an appropriate engagement; see our seller legal-support service.

Next step: complete the case strategy intake earlier on this page. We reply with what we need and whether we can take your case.

Let’s assess your account case.

Share the Performance Notification and what you have tried. We’ll outline the proposed approach and scope.

Start my case review